ugc是什么意思很多人对这个问题比较感兴趣,下面让我们一起来看ugc涔锛,希望可以帮助到你。

ugc是什么意思

ugc???涔?????锛?

pgc??ugc??????锛?

1??PGC锛??ㄧО锛?Professionally Generated Content锛?浜???缃????????涓?涓???浜у??瀹癸?瑙?棰?缃?绔?锛???涓?瀹剁??浜у?? 瀹癸?寰???锛????ㄦ?ユ?????瀹逛釜?у????瑙?瑙?澶???????浼????涓诲????绀句??崇郴????????涔?绉颁负 PPC,锛?Professionally-produced Content锛???

2??UGC锛?浜???缃????锛??ㄧО涓?ser Generated Content锛?涔?灏辨???ㄦ?风??????瀹圭????????UGC??姒?蹇垫???╄捣婧?浜?浜???缃?棰???锛??崇?ㄦ?峰???繁????????瀹归??杩?浜???缃?骞冲?拌?琛?灞?绀烘??????渚?缁??朵??ㄦ?枫??UGC??即????浠ユ???′釜?у??涓轰富瑕??圭?圭??Web2.0姒?蹇靛?磋捣????

浼?缂虹?癸?

1??PGC

浼??癸??变?涓?绔??挎??涓?瀹舵??渚?????瀹癸????ф?у己锛???互缁?杩?澶?灞?绛???锛????板?ㄧ?ㄦ?烽?㈠???村?锋??濞?锛??????存???ㄣ??

缂虹?癸? ??涓?瀹垛????????????????锛?涔?璁镐?绡???绔??芥??寰?澶у?稿???锛?浣???骇?虹???伴???归?㈠?存?????寮辩????

2??UGC

浼??癸?涓?蹇???蹇?缃?绔?????绔??伴??锛??绘?????扮???ㄦ?锋??ユ?澶?涓虹?绔???渚??扮??琛?娑层??

缂虹????绔???璐ㄩ??寰??炬???筹??у?朵?濂藉??瀹圭??濂藉??锛?缃?绔?寰?瀹规??浼?琚?箍???????句俊??????????

ugc???涔???????

ugc???涔?????
ugc???辨???ㄧО灏辨??ser Generated Content锛??ㄤ腑??缈昏?杩??ュ氨?????ㄦ?峰??????瀹癸?杩?涔???捣婧?浜?浜???缃?琛?涓???涓?涓????锛???浠ラ??涓???浜哄+?????涓?澶???
??璋???ugc妯″?灏辨?????ㄦ?疯??繁??????瀹瑰苟??甯??ㄧ?缁?骞冲?颁?锛???杩?ugc妯″?锛??ㄦ?蜂滑涓?????????ㄧ???ユ?惰??锛???????涓轰???瀹圭??????????姣?濡?浠??ュご?°?????炽??绠?涔︺??灏?绾?功绛????浣?骞冲?板氨???稿????ugc妯″???
杩?浜?骞冲?扮???卞???圭?瑰氨????句??ㄦ?锋敞??????绋垮???斤?榧??卞???????ㄦ?峰?ㄥ钩?颁???琛ㄥ??????瀹癸?骞舵?规????瀹圭????璇婚???ョ??ㄦ?疯?绠??剁????浣跨??gc妯″???骞冲?帮???涓烘?ユ??澶ч?????ㄦ?锋??渚???????瀹癸???浠ヨ?藉?瑕???澶ч?????抽???锛??峰??稿?楂?????绱㈡??????

ugc pgc ogc???涔?????

UGC???????ㄦ?风??浜у??瀹癸?PGC?????????涓???浜у??瀹癸?OGC????????????浜у??瀹广??

"UGC??????涓?汉?ㄦ?疯??繁????浜х????瀹广??UGC??姒?蹇垫???╄捣婧?浜?浜???缃?棰???锛??崇?ㄦ?峰???繁????????瀹归??杩?浜???缃?骞冲?拌?琛?灞?绀烘??????渚?缁??朵??ㄦ?凤?甯歌?浜?涓?汉???浣?锛??崇?ㄦ?峰??????瀹广??

??PGC??????涓?涓???浜у??瀹癸?瑙?棰?缃?绔?锛???涓?瀹剁??浜у??瀹癸?寰???锛???缁??变?缁?骞跨?典??????у??涔?涓??佃???????寮????瑰?杩?琛??朵?锛?浣??ㄥ??瀹圭??浼????????村?椤绘???т???缃???浼????规?ц?琛?璋??淬??

"OGC"??????杩??锋??涓?瀹??ヨ???涓?涓???????琛?涓?浜哄+????浜х????瀹癸?骞堕????颁??稿????ラ???灏辨?濡???互??浜ц??ョ?ヨ?涓鸿??涓???宸ヤ?浜哄??锛?骞舵????浜х????瀹瑰?涓??峰?浜??ラ???杩?灏辨??GC锛?杩?涓????″??互???婚?㈢???荤????瀛︽?$????甯???寰?甯?浜??℃????寰?甯?锛?杩???互???浣?骞冲?扮??缂?杈???璁拌??绛?绛???

?崇郴锛?

UGC涓???互杞?负涓?GC锛???PGC????互??涓?GC锛?杩?涓???涔??存?㈡??瀵?????绯诲???????剧???哄????

PGC??GC涓???涓??ㄥ??锛??ㄥ??涓?涓???瀹圭??浜ц???㈡???骞冲?扮???ㄦ?凤?涔?浠ヤ?涓?韬?唤锛?涓?瀹讹?璐$???锋??涓?瀹?姘村钩??璐ㄩ??????瀹广????姝わ?UGC??PGC???哄?????????涓?涓???瀛﹁???璧?璐???ㄦ???变韩??瀹圭??棰????锋??涓?瀹????ヨ???????宸ヤ?璧?????

PGC??OGC涔???浜ら??锛?涓??ㄥ??涓?涓???瀹圭??浜ц???㈡??涓?涓?韬?唤锛?璧?璐ㄣ??瀛﹁?锛?锛?涔?浠ユ??渚??稿???瀹逛负??涓?锛????★?锛?棰????ラ????PGC??OGC???哄????稿?瀹规??锛?浠ユ???﹂????稿??ラ???涓哄??????

ugc???涔?????

???筹?寰?澶????浣?????????涓??峰?э?浣?浠??涓?瀹?瀵硅?浜???璇?锛?澶??d腑??杩?浜?璇????硅????锛?涓??ラ???ユ????锛?姣?濡?锛?浠?涔???GC锛?浠?涔???GC锛?浠?涔???CN锛?KOL绛?绛?????璇?锛?姣?娆$??涓?浜?澶?璁茶??d腑???鸿?绫昏?锛???瑙?寰?楂?澶у?锛?灏变??ラ??浠?涔????????d?ugc???涔????????

ugc???涔?????

1??UGC浜???缃????锛??ㄧО涓?ser Generated Content锛?涔?灏辨???ㄦ?风??????瀹癸??崇?ㄦ?峰??????瀹广??UGC??姒?蹇垫???╄捣婧?浜?浜???缃?棰???锛??崇?ㄦ?峰???繁????????瀹归??杩?浜???缃?骞冲?拌?琛?灞?绀烘??????渚?缁??朵??ㄦ?枫??

2??UGC??即????浠ユ???′釜?у??涓轰富瑕??圭?圭??Web2.0姒?蹇佃???磋捣??锛?涔???????UCC锛?User-created Content锛???瀹?骞朵?????涓?绉??蜂???涓??★??????绉??ㄦ?蜂娇?ㄤ???缃????版?瑰?锛??崇?卞???ョ??浠ヤ?杞戒负涓诲????涓?杞藉??涓?浼?骞堕????

3??????浜???缃?杩??ㄧ????灞?锛?缃?缁??ㄦ?风??浜や?浣??ㄥ?浠ヤ??帮??ㄦ?锋?㈡???缁???瀹圭??娴?瑙???锛?涔????缁???瀹圭??????????

?充?ugc???涔????????稿?冲??瀹瑰氨浠?缁??拌???浜???

pgc??ugc???涔?????

pgc???????涓???浜у??瀹广??ugc???????ㄦ?峰??????瀹广??

PGC(?ㄧО锛?Professional Generated Content)浜???缃????锛???涓?涓???浜у??瀹广???ㄦ?ユ?????瀹逛釜?у????瑙?瑙?澶???????浼????涓诲????绀句??崇郴????????涔?绉颁负PPC,(Professionally-produced Content)??

UGC浜???缃????锛??ㄧО涓?ser Generated Content锛?涔?灏辨???ㄦ?风??????瀹癸??崇?ㄦ?峰??????瀹广??UGC??姒?蹇垫???╄捣婧?浜?浜???缃?棰???锛??崇?ㄦ?峰???繁????????瀹归??杩?浜???缃?骞冲?拌?琛?灞?绀烘??????渚?缁??朵??ㄦ?枫??

浜????哄???

??淇???璁诧?pgc??ugc?哄???ㄤ?锛?涓?涓??涓???涓?涓???????灏辨?挎?╂?????ョ焊???佃??颁?缁?濯?浣??ヨ?锛??烘???99%?芥??GC??瀹癸???涓鸿????ュ?扮???癸??婚??璁跨?跺????瑙?棰?浜ょ?????杩?琛??朵??跺??瀹℃?稿????甯?锛?杩?浜??芥???涓?浜哄共??浜???

??浠ヤ互寰???浼?缁?濯?浣??芥??GC??瀹癸?浣????????浣??磋捣锛?瓒??ヨ?澶?浜烘?存?挎????甯?涓?娈垫??瀛???????涓?绡???绔??ヨ〃杈捐??繁锛???寰?澶??ㄦ?烽?戒????涓?濯?浣?浜哄?鸿韩锛???浠ワ?杩?浜??芥??GC??瀹广??